A recent study in the Harvard Business Review by three researchers that included Peter Drucker, Richard Thaler and Elissa Epel found that the most valuable companies in the world are those that create an environment of trust. In particular, these companies have employees who trust that others will work to the best of their ability, follow the rules and do what is necessary to bring customers to the business. The key for these companies, according to the authors, is creating a sense of social accountability that allows individuals to be confident in their abilities.
Most valuable companies in the world, including Ford, GE, AT&T, Pepsi and Microsoft are also organizations that provide incentives to their employees so that they do not feel that they are being exploited or taken advantage of. Incentives such as generous leave time, affordable health insurance plans and other benefits such as educational assistance can help people maintain their trust in management and their fellow workers.
Employees who feel that they are in control of their jobs are much more likely to believe that they are doing their jobs to the best of their ability. This leads to them being able to achieve their goals and do the things that they need to do to keep them at the top of their game. These same employees also feel less resentment towards their boss because they know that they are in charge. And this leads to them feeling happier, healthier and more productive.
Many companies that rank highly in the Harvard Business Review study did not make their ranking secret. Instead, they openly displayed their rankings to their clients and employees in the hopes of promoting their products and services. While it is easy to dismiss the ranking as mere popularity, the truth is that the companies that rank well in the Harvard Business Review study typically enjoy strong reputations throughout the business world. And if these reputations are not held in high regard by the companies that rank well in the study, their profits and the quality of their services are not likely to be very good.
Some of the most valuable companies in the world include GE, Ford, Microsoft, Pepsi and Proctor & Gamble. All of these businesses enjoy good reputations, and all of them are in the forefront of providing excellent customer service to their customers. Their high rankings reflect their ability to attract the best employees and give them the best tools and resources to succeed.
As the authors conclude their report, they note that it is likely that many other types of businesses could rank well in the Harvard Business Review as well. While their focus is on large companies, other small companies might not be as successful. The problem for large companies is not so much the size, but rather the amount of money they are willing to invest in employees and the tools and resources they give to their employees to build a positive reputation in the company.